The Department of Computer Science and Engineering and the Internal Quality Assurance Cell (IQAC) organised a workshop on “AI Tools for Startup Growth, Market Research & Business Planning” on 29 August 2026. The resource person was Indumathi Namasivayam, Project Manager, Hurix Digital. The workshop showed how AI tools can be used for market research, competitor analysis, customer insights and business planning. Participants learned to write effective prompts and turn information into a structured plan for a start-up idea, and the speaker shared perspectives on planning and execution from project management.